Saint Louis Attractions Association

The Saint Louis Attractions Association is a not-for-profit organization formed in 1987 to exchange ideas, methods, and information pertaining to all aspects of the operation and administration of an attraction and its impact on the tourism industry.

Saint Louis Attractions Association

Active members represent attractions, lodging facilities, tour companies, transportation companies, caterers, receptive operators, visitor publications, destination marketing organizations, special events planners, restaurants, and shopping areas from throughout the Saint Louis region.

Saint Louis Attractions Association

Today, the group that set its sights on being the industry’s “ticket” to success continues its mission to provide beneficial education and awareness for its member organizations.

Saint Louis Attractions Association

Meetings at unique venues every other month provide members with an important networking opportunity with other industry colleagues. Speakers educate attendees on timely and appropriate topics pertaining to the tourism and hospitality industry, with the intent to help members raise their standards of performance.


Whether you serve one of our committees, gain valuable contacts or receive “member only” benefits at area attractions, The Saint Louis Attractions Association gives you a valuable means to build strong relationships and foster continued success for St. Louis-area attractions.

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For only $200, you can sponsor a SLAA membership meeting or happy hour, and get the word out about your business or promote your upcoming events. Sponsors get to greet members at the door, speak for five minutes about their organization, distribute materials and more.

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Sign up below to be added to our email list and receive information about upcoming events.


SLAA is one of the most important organizations in the metro-St. Louis area for connecting with our attractions.  The many partnerships and networking opportunities that this group provides is key to better understanding our great city.

Ethan Woods

Publisher, Where® St. Louis & Saint Louis Bride

I’ve witnessed this organization grow and change over the years and I’ve been involved in various aspects. I’ve attended and remain active in SLAA because I believe in the mission. Through my membership I’ve made wonderful friends in the industry, created countless projects and learned even more!

Tami Goldman

Tourism & Group Sales Manager, Missouri History Museum